How to Write an Effective Letter of Application

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A letter of application, also known as a cover letter of application (Bewerbungsschreiben), is often the first chance you have to make a positive impression on a potential employer. It’s your opportunity to showcase your qualifications, highlight your relevant experience, and demonstrate your enthusiasm for the position you’re applying for. However, writing an effective letter of application can be challenging. To help you out, this article will provide you with some tips on how to write an effective letter of application.

1. Start with a strong opening

The opening paragraph of your letter of application should grab the reader’s attention and make them want to keep reading. Start by stating which position you’re applying for and how you learned about it. Then, briefly explain why you’re interested in the position and why you think you’d be a good fit. Make sure to use strong, action-oriented verbs and avoid generic, clichéd language.

2. Highlight your relevant experience

Next, in the body of your letter of application, highlight your relevant experience and qualifications. This is your chance to communicate to the employer how your skills and experience make you the best candidate for the job. Focus on the skills and experience that are directly related to the position you’re applying for. Use specific examples and quantify your achievements whenever possible.

3. Address any gaps or weaknesses

If you have any gaps in your resume or weaknesses that may be a cause for concern, address them in your letter of application. Be honest and upfront about any red flags, but also highlight what you’ve done to try to address them. For example, if you have a gap in your employment history due to a personal issue, explain what you did during that time to develop your skills or volunteer in your community.

4. Customize each letter of application for the position

One mistake that many job seekers make is using the same letter of application for every position they apply for. However, each position is unique and requires different qualifications and experience. Customize each letter of application for the position you’re applying for. This will show the employer that you’ve taken the time to read the job description and understand what they’re looking for in a candidate.

5. End with a strong closing

Finally, end your letter of application with a strong closing that leaves a positive impression. Thank the employer for considering your application and express your enthusiasm for the position. Restate your interest in the position and let them know that you’re looking forward to the opportunity to discuss your qualifications in more detail.


In conclusion, writing an effective letter of application is an important part of the job search process. It’s your chance to make a positive first impression on a potential employer and demonstrate why you’re the best candidate for the job. By following the tips outlined in this article, you can ensure that your letter of application stands out and increases your chances of getting called for an interview. Good luck!

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